

Byblos at Design Week 2025: An Exclusive Experience
Bold, youthful, and dynamic, Byblos once again defied convention and embraced the spirit of the avant-garde during Design Week 2025.
As with all true artistic expressions, the experience was not designed to be simply seen — it was meant to be felt, questioned, interpreted.
In a world of sameness, Byblos stood apart.


Throughout the event, it challenged norms, played with perception, and invited guests to look closer.
Every detail was a deliberate provocation: nothing was immediate, nothing was obvious — because if one didn’t grasp it right away, that was precisely the point.
Byblos reaffirmed its vision of fashion as a living, dynamic form of art: a bold statement of individuality, energy, and fearless creativity.

