DIGITAL PRODUCT PASSPORT
Since Spring-Summer 2026 every piece and every object carrying the BYBLOS or BY Byblos name has its digital passport, developed with Certilogo.
It's not just a code. It's your piece's digital signature. In a world where everything gets copied, we chose to be recognized: point your phone at it and in a few seconds the piece answers that it's really itself, and what it's made of.
Once verified, the passport is the door to the BYBLOS world, as it is right now:
- the piece's composition, certified
- the story of how it was born, and its voltage
- who has worn it, and the Circle
- the nights, the activations, what's about to happen
- and, if you want to see things first, the sign-up to Backstage
Certilogo, the Italian pioneer of digital verification for fashion, lets us combine complex technology with one single gesture: scan, and the piece speaks. But it isn't only protection from counterfeiting. It's connection: a direct line between the house and the people who choose it, no middlemen. It isn't a label. It's a pass.
SS26
